How to Write a Guest Post that Gets Published

How to Write a Guest Post that Gets Published

How to Write a Guest Post that Gets Published

Have you been contemplating lately on how to boost your blog readership and influence? Have you been trying so hard to increase your blog traffic?

Guest blogging or guest posting is one of the best marketing strategies that help build your readership and grow your influence as a blogger, influencer, or an entrepreneur.

Guest posting on niche-related blogs connects your audience to your blog. It’s one of the best chances to get your brand known and to drive traffic to your blog.

Your success depends on the kind of post that you write. It should be an engaging and compelling post. So how do you write a guest post that gets published?

  1. Check the guidelines of the blog.

Now that you know how guest blogging can help you in different and profitable ways, the next thing you need to do is to write a guest post.

Writing a guest post requires you to check and follow the guidelines of the blog. Remember, you’re a guest blogger. Established blogs impose guidelines for good purposes so abide by them.

  1. Always plan your post.

When you fail to plan when it comes to writing your guest post, you’re planning to fail.

Studying the blog is one important thing you need to do. It helps you understand the blog’s voice so you’ll have the idea what particular topics to post.

You have to establish a framework that includes important details such as the headline, introduction, content, conclusion or call to action.

  1. Write relevant contents the readers can easily connect with

Always remember that your content is not all about you. Your content becomes relevant when your article contains the solutions to their problems.

Your readers will even share your content on their social media accounts because it helps them with the issues they’re struggling with.

Write conversationally when your present the solutions to your reader’s problems. Using the pronouns such as “you” and “your” has a personal touch. The readers can feel as if you’re in front of them discussing the best options to resolve their business or personal problems.

When you’re able to connect your message to your reader through your content successfully, that’s how you can effectively establish content relevance.

  1. Always create an original content

Original content is king. This is the kind of content that reader will drop everything for.  Original content makes the reader excited about your article.

Your reader is likely to ignore your content if it is something he already read in the past.

Google, on the other hand, will punish if you copy certain contents from other people. Just imagine how you would feel if your content is posted on another website.

Do not compromise your credibility to be able to produce more contents. Remember that original and high-quality contents generate long-lasting results that you and your company benefit from.

  1. Do not settle with a good post, write the best post ever!

Have you been asked the question, “What would you do if you have one more month to live?” You’ll certainly do the best you can because you live like you were dying.

You can treat your every guest post like that so you’ll come up with the best post ever. Do your best because this is the perfect time to shine. You’ll have a new audience, and once you’ve captured their attention, you are likely to gain new followers who will regularly visit your blog for high-quality contents.

  1. Attractive headlines and visual aids matter a lot

What do you feel whenever you witness how the sunset meets the sea? Of course, you have that awesome and amazing experience!

Your readers should also feel that way when they come across your article that has a strong and attractive headline.

Statistics show that it depends on your headline whether the readers will read the rest of your content or not.

Readers can easily get bored when reading a particular article. You know what to do when an article fails to stimulate your senses.

Use visual aids such as video, diagram, and high-quality images that validate the salient points of your content.

  1. Don’t forget to include a call to action

Some guest post writers fail to include a call to action in their article. As mentioned earlier, your content becomes relevant when it details the solution to the reader’s problem.

Now, you need to guide them as to what certain actions they should take based on the content of your article. This is a win-win situation. Your readers or customers find effective solutions while you also get to attract a new audience that can boost your conversion rates.

It’s never too late to start guest blogging and writing a guest post. You’ll surely want to build new and healthy relationships which will boost your business reach and profits.

Let us know in the comment section below the best strategies that work for you when it comes to writing a guest post. Of course, nothing can stop you from sharing this article with your friends on Facebook and Twitter.

Author: Usman Raza

Usman Raza is a freelance writer, marketing specialist and co-founder of Usman Digital Media. When not working, he’s probably spending time with his family. Follow him on Facebook @usmanraza40 and Twitter @usmanintrotech.

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